News Amazon wants to stand up to Spotify with its...

Amazon wants to stand up to Spotify with its own exclusive podcasts

-

Amazon wants to stand up to Spotify with its own exclusive podcasts in this new war of streaming content and additional services.

Spotify confirmed this week the exclusive signing of several renowned podcasters for its platform. And since podcasts are gaining more followers every day, none of the great tech companies in the streaming industry and services want to stay out of this market.

A market that, increasingly more competitive, represents a great business opportunity. And it is that although Apple has been the one that has historically attracted the largest number of podcasters, now the exclusivities, as with streaming movies and TV, are what drive the market.

Amazon wants to stand up to Spotify : Exclusive podcasts

In this sense, and despite the fact that Spotify has taken the lead in terms of exclusives, Bloomberg points out that the next steps for Amazon is to equip Audible in a showcase for podcasts. The rumors also speak of Apple’s intentions to boost its podcasts with a greater number of exclusivities, given the latest movements in the sector.

In this way and according to sources from the aforementioned medium, Amazon has met with talent agencies and producers to discuss the acquisition of new potential podcast projects. It would be a new project called Audible Originals.

And it seems that Audible is offering from a few hundred thousand dollars to a few million dollars per podcast/show, a very important budget. By now Audible would have already bought shows by John Battsek and comedy voices such as Kevin Hart and Tiffany Haddish.

Apple also seems interested in acquiring exclusive podcasts with the intention of promoting TV +. In this sense, from Bloomberg they mention it would be a podcast based on the audio of existing movies and programs on Apple TV +. Also original shows and podcasts to attract new subscribers.

Although there is nothing confirmed, the latest exclusive signings by Spotify are forcing the rest of the industry players to look for ways to boost their Podcast services, especially when it comes to original content. At the moment, yes, the absence of Google, very shy in this market, seems to be able to lessen a war started in streaming and that has its continuation in the podcast.

👇 More in NUpgrade

hamzahttps://nupgrade.com/
I am a web developer, and digital marketer I love programming, and technologies, always looking for new technologies and new challenges.

Latest news

How to create an ISO image on a USB stick for Windows and Linux?

If you need to reinstall Windows and Linux on your computer, check out how to create an ISO image on a USB stick and use it.

UNPRECEDENTED! Images show that Mars has the largest canyon in the Solar System

Arizona researchers were able to capture images showing the Valles Marineris, the gorge ten times larger than the Grand Canyon so Mars has the largest canyon in the Solar System.

New notebooks from LG’s Gram line arrive with 11th generation processors

LG announced the arrival of five New notebooks from LG's Gram line with a 16:10 resolution screen and 11th generation processor. Two of them are convertible. Know more!

Players are bothered by microtransactions in Assassins Creed Valhalla

microtransactions in Assassins Creed Valhalla , tends to increase even more with the game receiving a new paid set every two weeks.

Valorant: See the teams qualified for the Ultimasters AOC Main Event

After the Qualifier, the competition already knows (the teams qualified for the Ultimasters AOC Main Event) the eight teams that will dispute the title. The total prize pool will be $2.9K USD.

The best Amazon selling games in the UK and USA 2020

the best Amazon selling games in the United States and the United Kingdom during 2020. The lists are varied, considering titles from all platforms and indicating which platforms have been most successful

Must read

Magic Keyboard keyboard could win version for iPad, iPad Air and iPad mini, suggests a leak

Magic Keyboard keyboard could win version for iPad, iPad...

Galaxy Note 20 can be launched with Full HD + 60Hz screen

Galaxy Note 20 can be launched with Full HD...

You might also likeRELATED
Recommended to you